Case study - North Vic Sheds
We developed social media campaigns to help generate more enquiries, reaching specific and interested audiences and increasing brand value.
Company overview
North Vic Sheds is an Australian-based company that specialises in providing a range of outdoor structures such as sheds, barns, garages, carports, industrial buildings, and more.
Based around Northen VIC and Southern NSW, they have more than 15 years of experience in the industry and a strong reputation for providing excellent customer service.
Strategy: Targeted campaigns to generate more enquiries.
Targeted Ads Campaign
We targeted ads towards specific groups with interested.
Generate enquiries
Facebook and Instagram campaigns to generate enquiries.
Increase brand value
We created campaigns that increased the brand value.
Results & Outcomes
Outcome 1
Cost effectiveness
CPM was as low as $1.84 (Q2 of 2023), below the industry benchmark of $5.74 and our target of $5.00.
CPC (cost per click) was as low as $0.17.
Outcome 2
CTR, Engagement and Database
We achieved 326,750 page engagements, 491,160 video plays, and 4077 post reactions (Q2 to Q4 of 2023).
CTR% was 3.37% above our target of 2%.
And their remarketing database has increased to over 320K.
Outcome 3
Valuable Insights of Target Market
The valuable insights provided have proven to be instrumental in driving product sales and making informed business decisions.
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